London — São Paulo 2026
Design, technology, and business — 20 years making that intersection work. Building the infrastructure that lets the right solutions surface organically.
01
Lloyds Banking Group
Led the design prototyping function. Helped shape two complete redesigns of the digital banking experience — including the mobile app, now rated 4.8 on the App Store. Founded DesignOps, now supporting 600+ designers across the bank.
02
Signal-Noise — acquired by The Economist
Joined as partner and Tech Director when the company was 3 people. Introduced commercial rigour — scoping, pricing, contracts. Left with a team of 20. Later acquired by The Economist Group.
03
Kupfer Ltd
Multiple award-winning independent design studio delivering digital products and creative technology for Google, Samsung, John Lewis, HSBC, Tesco, Levi's, Nissan, MTV, and more.
Invoicing tool for independent therapists — built solo as a side project.
Users manage everything without leaving WhatsApp, through a virtual agent that executes instructions in a conversational UI.
I did everything: product strategy, branding, UX, UI, design system, front-end, back-end, database architecture, CI/CD, and third-party integrations.
Enterprise-grade security. Currently in beta.
tera-pay.comMost product failures are not creative failures — they are failures of environment.
My job is to create the conditions, as well as the thing. Teams, processes, prototypes, systems — the infrastructure that lets great work happen.
I code, I design, I lead, I sell. Comfortable in ambiguity. Allergic to drama (unless it's on a stage).
Always interested in conversations about product, design leadership, and the lovely mess in between.